‘Ikigai’ is Another Wholesome Chapter in Olamide’s Legacy [Review]

Olamide Adedeji, better known by his stage name Olamide, has carved a unique path in the ever-evolving Nigerian music industry. From his early days spitting fire on underground mixtapes to selling out venues across the globe, Olamide’s dedication to his craft and his Yoruba roots has solidified him as a legend. His latest album, “Ikigai,” released in April 2024, is another testament to his artistry and a marker of his growth as a musician.

Deconstructing the Title: Embracing Purpose

The title itself, “Ikigai,” is a Japanese concept that translates roughly to “reason for being” or “life purpose.” This sets the tone for the entire album, with Olamide exploring themes of self-discovery, perseverance, and finding meaning in the hustle and bustle of life.

The opening track, “Ori Mi (My Head),” is a powerful declaration of intent. Backed by a pulsating Afrobeat rhythm, Olamide raps about staying true to his roots, navigating the music industry’s challenges, and ultimately finding success on his own terms. The track sets the precedent for the album’s introspective nature, showcasing Olamide’s lyrical prowess and his ability to seamlessly blend traditional Yoruba influences with contemporary sounds.

Genre-Bending Explorations and Collaborations

One of the defining aspects of “Ikigai” is Olamide’s willingness to experiment with different genres. Tracks like “Melodies” and “Infinity” lean heavily towards smooth R&B, showcasing Olamide’s versatility as a vocalist. He even dabbles in dancehall on “Pepper Dem,” a track featuring the Jamaican artist Konshens, adding a touch of Caribbean flavor to the album.

Collaborations have always been a hallmark of Olamide’s music, and “Ikigai” is no exception. The soulful “Gratitude” features the sultry vocals of Simi, creating a beautiful ode to appreciation and thankfulness. The high-energy “Turn Up” with Phyno brings back the classic Olamide and Phyno synergy, a collaboration that never disappoints, guaranteed to get bodies moving on the dance floor.

Paying Homage to Yoruba Culture

Despite his experimentation, Olamide never strays far from his Yoruba roots. Tracks like “Ile (Home)” and “Mama” are heartfelt tributes to his hometown and his mother, respectively. He seamlessly weaves Yoruba proverbs and adages into his lyrics, reminding listeners of the importance of their heritage and cultural identity.

The production on “Ikigai” is another highlight. Veteran producer Pheelz, a longtime collaborator of Olamide, delivers a masterclass in Afrobeat soundscapes. The use of traditional percussion instruments like the talking drum and the calabash complements the modern electronic beats, creating a unique sonic tapestry that is both familiar and fresh.

A Legacy of Empowerment and Social Commentary

Olamide has always been a voice for the streets, using his music to address social issues and empower the youth. While “Ikigai” focuses more on personal growth, there are still glimpses of this social commentary on tracks like “Poverty Die” where he raps about the struggles of overcoming poverty and achieving one’s dreams.

However, the overall theme of the album leans towards a more positive and hopeful outlook. “Shine Your Light” is a motivational anthem, urging listeners to believe in themselves and chase their aspirations. This shift in tone reflects Olamide’s own evolution as an artist, moving from the raw anger of his earlier work towards a more mature and inspiring message.

‘Ikigai’: A Milestone in Olamide’s Journey

Ikigai” is more than just an album; it’s a continuation of Olamide’s remarkable journey in the Nigerian music industry. It showcases his growth as a musician, his willingness to experiment with sounds, and his unwavering dedication to his cultural roots. The album offers a well-balanced blend of introspective lyricism, infectious beats, and collaborations that solidify Olamide’s position as a musical heavyweight.

With “Ikigai,” Olamide has delivered another project that will undoubtedly resonate with fans across generations. It’s an album that celebrates life, purpose, and the power of staying true to oneself. This wholesome chapter in Olamide’s legacy is sure to solidify his place as an icon and an inspiration for aspiring musicians for years to come.