Nigerian music mogul Don Jazzy has opened up about his remarkable journey from a passionate instrumentalist to one of Africa’s most influential music producers. The Mavin Records CEO shared his story on a recent episode of the ‘On The Grind’ podcast, offering listeners a rare glimpse into the driving forces behind his successful career.
Don Jazzy, born Michael Collins Ajereh, traces his love for music back to his early days as a multi-instrumentalist. “I just went in [to production] and never looked back,” he reminisced during the podcast. “I finished playing percussion, I moved to jazz drum. From the drum set, I moved to bass guitar. At some point, I started learning the piano.”
The producer’s passion for rhythm seems to permeate every aspect of his life. In a surprising revelation, Don Jazzy admitted, “I literally drum all the time. I do it during sex. I can even drum on a woman’s buttocks if I get the inspiration for a beat at that time.” This unconventional approach to finding inspiration showcases the depth of his musical obsession.
Don Jazzy’s path to becoming a music production powerhouse began in the United Kingdom. It was there that he honed his skills and expanded his musical repertoire. I started learning more instruments when I was in London and I realised that I wanted to be a producer,” he explained.
His time in the UK proved pivotal, as he began working with JJC and the 419 Squad, marking his first steps into the world of professional music production. This experience laid the foundation for what would become a legendary career in the Nigerian music industry.
In 2004, Don Jazzy co-founded Mo’ Hits Records with D’banj, a move that would change the landscape of Nigerian music. As the label’s in-house producer, he crafted the sound that would dominate airwaves across Africa.
Music journalist Oluwaseun Adebayo commented on Don Jazzy’s impact: “The Mo’ Hits era was revolutionary. Don Jazzy’s production style became the blueprint for what we now recognize as the quintessential Afrobeats sound.”
Following the split of Mo’ Hits in 2012, Don Jazzy wasted no time in establishing his new label, Mavin Records. This transition marked a new chapter in his career, solidifying his position as both a visionary CEO and a sought-after producer.
Don Jazzy’s commitment to his art is evident in the sacrifices he’s made. During the interview, he revealed, “I once lived in the studio with Altims and Baby Fresh for two years.” This level of dedication speaks volumes about his work ethic and passion for music production.
Music producer and long-time collaborator Altims shared his experience: “Those two years were intense. We ate, slept, and breathed music. Don Jazzy’s drive was infectious, pushing all of us to create at our highest level.”
Don Jazzy’s talent didn’t go unnoticed on the global stage. From 2011 to 2013, he served as an in-house producer for American rapper Kanye West’s GOOD Music label. This international exposure further broadened his horizons and influenced his production style.
Industry analyst Tunde Ogundipe noted, “Don Jazzy’s stint with GOOD Music was a significant moment for African music. It showed that our producers could compete on a global level.”
Today, Don Jazzy continues to shape the Nigerian music industry through Mavin Records. The label has launched the careers of numerous successful artists and continues to be at the forefront of African music innovation.
Emerging artist and Mavin signee Ayra Starr praised Don Jazzy’s mentorship: “Working with Don Jazzy is like attending a masterclass every day. His knowledge and passion for music are truly inspiring.”
As our interview with Don Jazzy comes to a close, it’s clear that his journey from a young, passionate musician to a influential music mogul is a testament to the power of dedication and creativity. His story serves as an inspiration to aspiring producers and artists across Africa and beyond.
From drumming during intimate moments to producing chart-topping hits, Don Jazzy’s musical journey is a symphony of passion, innovation, and relentless pursuit of excellence. As he continues to shape the sound of African music, one thing is certain: the beat goes on for this legendary producer.
