Nigerian social media personality Idris Okuneye, widely known as Bobrisky, has publicly expressed his desire for a new presidential Rolex watch, despite ongoing legal troubles with the Economic and Financial Crimes Commission (EFCC). This bold move has sparked heated debate among his followers and critics alike, raising questions about celebrity culture and financial responsibility in Nigeria’s digital age.

On October 9, 2024, Bobrisky took to social media to make his lavish request, giving potential suitors a mere three-day window to procure the high-end timepiece. The cross-dressing influencer, known for his flamboyant lifestyle, justified the appeal by detailing his extensive investments in physical enhancements.

“I’ve spent millions on my appearance,” Bobrisky declared in a video post that quickly went viral. N12 million for two BBL surgeries, N10 million for chest work, and N20 million for my private area. With looks like these, how can I lack anything?”

The timing of this request has raised eyebrows, given Bobrisky’s current legal situation. Lagos-based lawyer Oluwaseun Adebayo commented, “It’s unusual and potentially unwise for someone under EFCC investigation to publicly solicit expensive gifts. This could complicate matters further for Okuneye.”

Bobrisky’s post ignited a firestorm of responses across various social media platforms. Many Nigerians expressed disbelief and criticism, pointing to the country’s current economic challenges.

One commenter, identified as @shem.leather, quipped, “Guy man dey find guy man to fund him lifestyle.” This sentiment was echoed by numerous others who questioned the appropriateness of such requests during times of economic hardship.

Social media analyst Chidi Okonkwo offered insight into the public’s reaction: “Bobrisky’s post touches on several sensitive issues in Nigerian society – gender norms, wealth disparity, and the influence of social media personalities. The strong reactions we’re seeing reflect these underlying tensions.”

As Nigeria grapples with rising fuel prices and economic instability, Bobrisky’s luxury watch request has sparked discussions about wealth, priorities, and social responsibility.

When a fan pointed out the increasing cost of living, Bobrisky’s response was characteristically unapologetic: “Everyone needs to work harder on their side hustles,” he stated, further fueling the controversy.

Economist Dr. Funmi Adeyemi weighed in on the broader implications: “While influencers like Bobrisky may seem disconnected from economic realities, their actions and statements can significantly impact young, impressionable followers. It’s crucial to consider the message this sends about financial priorities and success.

Amidst the uproar over his Rolex request, it’s important to note that Bobrisky’s legal troubles with the EFCC remain unresolved. The nature of the investigation has not been fully disclosed, but sources close to the case suggest it relates to financial irregularities.

Legal expert Barrister Tunde Oyewole cautioned, “Public statements and actions can have serious implications in ongoing investigations. Okuneye would be wise to exercise discretion during this period.”

The EFCC has remained tight-lipped about the specifics of Bobrisky’s case. When reached for comment, EFCC spokesperson Ademola Adebayo stated, “We cannot discuss ongoing investigations. Rest assured, all cases are handled with due process and thorough scrutiny.”

Bobrisky’s situation highlights the complex relationship between social media influencers, their followers, and the broader Nigerian society. With millions of followers across various platforms, influencers like Bobrisky wield significant cultural power.

Digital marketing expert Yemi Oladipo explained, “The influencer economy in Nigeria is booming, but it’s largely unregulated. Cases like this bring to light the need for clearer guidelines and perhaps even financial literacy programs for those who suddenly find themselves in the public eye.

Some critics, like @thetruthsensei, expressed concern about the long-term societal impact: “If Nigeria doesn’t silence Bobrisky and stop taking him seriously, I am afraid he will become a role model to many young children who are males… it’s not funny anymore.”

As the controversy continues to unfold, questions remain about Bobrisky’s future both as an influencer and in light of his legal challenges. Will this incident impact his social media following? How will it affect his relationships with brands and sponsors?

Media analyst Folake Adebanjo predicts, “This could be a turning point for Bobrisky. Depending on how he navigates this situation, we might see a shift in his public persona or a doubling down on his current image.”

For now, Bobrisky seems undeterred by the backlash, continuing to engage with fans and critics alike on social media. As Nigeria watches this drama unfold, it serves as a mirror reflecting larger societal issues of wealth, identity, and the power of social media in shaping public discourse.

As this story develops, it’s clear that the intersection of social media fame, personal branding, and legal accountability will remain a hot topic in Nigeria’s digital landscape.

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Yetty is an entertainment blogger with skin in the game. She knows her way around the industry and thrives to promote and share binge-worthy contents. She is one of the best bloggers out there.

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