Nollywood actress Nkechi Blessing Sunday has publicly expressed her frustration over unsolicited messages from men applying to be her “sugar boy,” emphatically denying being a “sugar mummy” in a passionate video shared on her Instagram page.
The outspoken actress revealed that her WhatsApp inbox has been flooded with messages from young men offering to “service” her, a situation she described as both “irritating and annoying.” According to Blessing, the unwanted attention has persisted for several months, prompting her to finally address the issue publicly.
“Guys, there is something that has been bothering me for the past few months. I wanted to let it slide and not talk about it, but I realize that because I have kept quiet, it has been going on, and I am not finding it funny anymore,” she stated in the video that has since garnered significant attention across social media platforms.
The visibly frustrated actress continued, “On my WhatsApp, I receive messages from people applying to be my sugar boy and promising to service me. It is very irritating and annoying.”
Blessing’s outburst included a stern warning and curse directed at whoever might be responsible for distributing her contact information. To whoever is sharing my number with people for sugar mummy purposes, anything you lay your hands on this year wouldn’t prosper. Because I don’t know you, I didn’t offend you and didn’t do you anything. So why are you sharing my number with sugar boys?”
The actress, who is often referred to by fans as NBS, made it clear that she has no intention of changing her phone number because of the harassment. She emphasized that contrary to the apparent perception, she herself is seeking support rather than being in a position to financially maintain others.
As I dey like this I dey find person wey go help my life. I be like sugar mummy to you?” she questioned, switching to pidgin English to express her exasperation. “It’s no longer funny I cannot change my number because of you people; I am not a sugar mummy, me sef dey find sugar daddy as I Dey so. ENOUGH.”
This incident comes in the context of Blessing’s evolving public image and relationship philosophy. Just last month, the single mother of one shared insights into her criteria for a future partner, clarifying that her goal isn’t necessarily to marry a wealthy man but rather to be a financially independent wife herself.
My goal is not to marry a rich man but to be a rich wife,” she had stated, explaining that while she works hard for her own money, finding a financially stable partner would be “a plus and not a must.
The actress’s recent outburst represents a departure from some of her previous statements that might have contributed to misconceptions about her relationship preferences. Early last year, Blessing had mentioned her interest in potentially starting a hookup business, citing the number of attractive single women following her on Instagram and her connections with wealthy individuals.
However, Blessing has also been vocal about her personal growth and transformation. She previously declared that she was “bettering herself,” emphasizing that “who she was becoming is much more important than who she had been.” The actress described living in a “peaceful bubble” focused on her personal development, financial independence, and minding her own business.
Further demonstrating her evolving perspective, Blessing surprised many of her followers last year when she advocated for modest dressing among women. She advised women to “dress the way they want to be addressed,” suggesting that “sometimes, one’s dressing can stop their blessing” – a statement that marked a significant shift from her previously more provocative public persona.
Media analysts note that Blessing’s situation highlights the darker side of celebrity in the digital age, where public figures often struggle with boundaries between their professional personas and private lives. The unauthorized sharing of personal contact information represents a concerning breach of privacy that many Nigerian celebrities have faced in recent years.
The incident also sheds light on the complex gender dynamics at play in the entertainment industry, where female celebrities frequently contend with unwanted sexual attention and propositions that their male counterparts might not experience to the same degree.
Blessing’s forceful response to the situation has resonated with many of her female colleagues in the industry, some of whom have privately expressed having faced similar situations without feeling empowered to speak out.
For now, Blessing appears determined to reclaim control of her narrative and set clear boundaries. Her public stance against the unwanted messages serves both as a personal defense and as a broader statement about respect and consent in the digital space.
As the actress continues to navigate her career and personal life in the public eye, this incident underscores the ongoing challenges faced by female celebrities in maintaining privacy and commanding respect in an increasingly connected world where personal boundaries are often tested.
