Mavin Records founder Don Jazzy has appointed Tega Oghenejobo as President and Chief Operating Officer of the prestigious record label. The announcement, made through Don Jazzy’s Instagram platform, marks a significant milestone in the evolution of one of Africa’s most influential music companies.
The appointment represents more than just a corporate restructuring; it embodies Don Jazzy’s vision for sustainable leadership in the African music industry. In his announcement, the music mogul revealed what he considers his greatest achievement: identifying and nurturing not just musical talent, but executive potential. The most genius thing I have done in my life was being able to spot the passion and resilience in Tega,” Don Jazzy declared, offering a fresh perspective on his legacy that extends beyond his well-known ability to discover musical superstars.
Tega Oghenejobo’s journey with Mavin Records exemplifies the kind of organic growth and development that has become synonymous with the label’s success story. From his early days showing curiosity about the business aspects of music to developing into a key executive, Oghenejobo has demonstrated an unwavering commitment to the label’s growth. His approach to talent management has been particularly noteworthy, focusing on building sustainable careers for artists from the outset – a philosophy that aligns perfectly with Mavin’s long-term vision.
The timing of this appointment is particularly significant, coming at a crucial juncture in Mavin Records’ history. The label, which recently celebrated its twelfth anniversary, has been experiencing unprecedented growth and international recognition. Earlier this year, Mavin Records secured a landmark partnership with Universal Music Group, a move that has positioned the label to showcase African talent on a global scale. This leadership transition appears strategically timed to capitalize on these expanding opportunities.
Don Jazzy’s journey with Mavin Records itself is a testament to his business acumen and adaptability. After departing from Mo’Hits Records, which he co-founded with D’banj, he established Mavin Records as a solo venture. Under his guidance, the label has evolved into a powerhouse in the African music industry, consistently breaking new ground and setting industry standards. The appointment of Oghenejobo as President and COO represents a natural progression in this evolution, demonstrating Don Jazzy’s commitment to building sustainable institutional structures.
The label’s approach to artist development and promotion has been particularly innovative under Don Jazzy’s leadership. Known for his accessible social media presence, he has created unprecedented opportunities for emerging artists to showcase their talents. This strategy has not only benefited signed artists but has also democratized access to industry opportunities for upcoming talents across Africa.
Mavin’s recent achievements underscore the timing of this leadership expansion. The label’s partnership with Universal Music Group in February 2024 marked a significant milestone in its international expansion strategy. Don Jazzy described this collaboration as a recognition of their collective talent and hard work, positioning the label to elevate African music on the global stage. The partnership has already begun opening new doors for innovation and opportunities for African artists.
The label’s success is reflected in its impressive track record of artist development and market impact. Over the past twelve years, Mavin Records has consistently produced chart-topping artists and hit songs, with their streaming numbers showing remarkable growth. Don Jazzy’s unique approach to artist development, which he recently revealed includes studying successful models like controversial artist Portable’s ability to maintain public attention, demonstrates the label’s commitment to combining traditional industry wisdom with modern marketing strategies.
As Tega Oghenejobo steps into his expanded role, the future of Mavin Records appears brighter than ever. His appointment comes with high expectations, but his track record of team building and executive development suggests he is well-prepared for the challenges ahead. Don Jazzy’s confidence in Oghenejobo’s ability to “break new ground and achieve even bigger milestones” reflects the label’s ambitious vision for the future of African music.
This leadership transition represents more than just a change in corporate structure; it symbolizes the maturation of the African music industry. By elevating a proven executive from within, Don Jazzy is setting a precedent for professional development and succession planning in an industry often criticized for its informal business practices.
As Mavin Records enters this new chapter, the appointment of Tega Oghenejobo as President and COO positions the label to build on its impressive legacy while adapting to the evolving global music landscape. Don Jazzy’s decision to strengthen his executive team demonstrates his commitment to ensuring Mavin Records remains at the forefront of African music’s global ascendance for years to come.
